Posted on May 18, 2010.
Ford Trio Hit New York Auto Show The Ford Motor Co. will launch three new limited edition models - the Shelby GT500KR, the F-150 Foose Edition and the Ford Expedition Funkmaster Flex Edition - all of whom have made their official appearance this year in New York International Auto Show (NYIAS ). The automaker trio showcases how Ford is leveraging partnerships essential for building a more functional stimulation and new products.
"The marriage of great products of Ford Mustang, like F-150 and Expedition strong partners like Shelby, Foose and Flex creates vehicles that are irresistible to customers who want to make the boldest statement they can," Cisco said Codina, group vice president of the Society of North America Marketing, Sales and Service. "We see increased demand for wheels and special accessories and, of course, packages such as factory-new Taurus X Eddie Bauer and Harley F-150S.
A study by Ford, 62 percent of full-size pickup truck buyers purchase accessories for their vehicles, and 73 percent to acquire automotive parts through their dealer. In addition, truck buyers spend an average of $ 1,700 in accessories. About 30 percent of crossover utility vehicle buyers purchase accessories, and they are more likely to purchase these accessories from the dealer.
The manufacturer based in Dearborn, announced that its personalization activities have increased overall by 50 percent last year and could double its business again in the next two years. The planned growth is anchored on the development of customized products factory and a difficult constraint on wheels, appearance packages and electronics such as DVD players and navigation systems included in the updated manuals repair .
"It's really a fashion industry," said Peter MacGillivray, vice president of marketing and communications for the Specialty Equipment Market Association (SEMA). "Consumers want to put their personal stamp on everything they buy - from personalized rings to Build-A-Bear plush - and everyone knows that" you are what you drive.
In 2008, Ford Shelby GT500KR, which will be launched next spring, features a 5.4-liter supercharged engine unit in V-8 with a Ford Racing Power Pack upgrade that improves engine power about 540 horses. It is also distinct exterior badging, a unique interior with Carroll Shelby signature embroidered seats, a unique and intertwining a number plate 40th anniversary board. The coupe version is also complemented by a carbon composite hood, stainless steel rods twist-down hood, a lower air dam air with functional brake ducts, modified suspension, and 14-inch Brembo front brakes.
The all-new Ford F-150 Foose Edition, a rugged cruiser Boulevard, is scheduled to hit the roads early next year. The Ford F-150 Foose Edition is written by custom street rod designer Chip Foose. It features 22-inch wheels, the special Foose F-150 sports bold stripes, a new grille, and the 450 horsepower supercharged Triton V8 that produces 500 lb.-ft. of torque at 4,000 rpm. From afar, it is the most powerful F-150.
The 2008 Ford Expedition Funkmaster Flex Edition, the limited production SUV, will hit showrooms this fall. The concept car was created by Hip Hop DJ Funkmaster Flex. It offers aluminum wheels 20 inches, a 340-watt Audiophile a„c Sound System, MP3 player audio jack, a Powerfold a„c third-row seats, heated and cooled front seats, a navigation system as an option on fairing extent, a power liftgate, and a rear seat DVD entertainment. To complete the package is SIRIUS satellite.